The Sanitaryware Company, a leading UK supplier of commercial and project sanitaryware solutions, has announced the appointment of Shona Thomson as Business Development Manager & Team Leader, strengthening its commercial leadership team as the business continues to expand its market presence.
Thomson brings extensive experience in client relationship management, sales growth and project support within the built environment sector. Her new role combines strategic business development with team leadership, aiming to enhance customer engagement and drive growth across key sectors including education, healthcare, commercial and residential projects.
In her position, Thomson will lead efforts to deepen customer partnerships, support specification and quoting activity, and coordinate internal teams to deliver tailored sanitaryware solutions for complex build programmes. The appointment reflects The Sanitaryware Company’s commitment to delivering high-value solutions backed by strong technical and commercial support.
The Sanitaryware Company has more than 40 years of expertise in the washroom and sanitaryware industry and supplies a comprehensive range of products including toilets, basins, urinals, brassware, showers and specialist Doc M packs for accessibility compliance. The business also offers its in-house SanCeram brand, designed to deliver high performance, contemporary washroom solutions at competitive price points.
Thomson’s appointment comes at a time when market demand for compliant, durable and aesthetically versatile sanitaryware continues to grow, driven by increased construction activity in education, healthcare and commercial refurbishment projects. Her leadership is expected to support The Sanitaryware Company’s strategic focus on responsive service, technical expertise and specification support—a key differentiator in the competitive sanitaryware supply sector.
As the company continues to develop its offerings and strengthen customer service capabilities, this leadership enhancement underscores its ambition to be a go-to partner for contractors, architects and designers seeking reliable sanitaryware solutions across the UK
